Senior Director, Head of Design, Dropbox Core
Sept 2020 – Sept 2022
As the Head of Design for Dropbox Core, Jasmine led four design groups across the essentials of Dropbox, mobile, sharing & team experiences, new businesses, and new layers on the Dropbox platform. She partnered with Dropbox Core's GM, VP of Product, and VP of Engineering to drive vision & strategy for the organization.
She also co-led the global design organization, partnering with research and central design leads. As the active product design lead, she formed & led Dropbox's product design leadership team, consisting of six product design directors & 20+ managers. This group was responsible for driving performance cycle & other operations, as well as setting direction for manager development, recruiting, culture, and more.
Jasmine identified and took on key strategic projects including defining Dropbox Core's Jobs to be Done, making strides with organization
at Dropbox, and kicked off Dropbox Core's reinvention strategy.
Her team of directors consisted of four leads she hired and promoted. These leads' teams delivered a variety of work across Dropbox, not limited to but including: a cleanup & evolution of the desktop experience, admin features, contractor & professional experiences, mobile home experience, mobile search, mobile photos, the introduction of Cmd E
, previews, collections, simplified sharing, sync, Backup
, Capture, Replay, Shop, and more.